Online users have short attention spans, ads need to be clear in objective and message. Show product choices clearly. Keep designs uncluttered and classy. Use themes that complement the products. Read more here.



Winner of Facebook’s Innovation Spotlight Award for Creativity, ReFUEL4 is the world’s leading data-driven creative platform. We deliver ad designs from 10,000 global creators backed by AI technology capable of predicting ad performance and fatigue. We own the world’s only automatic creative refresh platform that supports scalable production, intelligent selection, auto-swapping and auto-refresh of creatives for campaign optimization. Find out how we can ReFUEL your next Facebook or Instagram campaign.


Alexis Ng

Digital marketer with a love for the ocean, yoga and constellations. Watches too much TV.

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